EE

EE sponsors the BAFTAs every year, finding new ways to make their audience feel closer than ever. This particular year, we created the Roboselfie — the first high-speed, selfie-snapping robot that gave fans pics with celebs right on the red carpet. I was the creative lead and copywriter on the project. Along with crafting a voice for the Roboselfie and penning entertaining tweet copy, I was also there in person on the night, writing new bespoke tweets live. Sadly, Meryl Streep didn’t pose with the Roboselfie, but I did happen to bump into her later. She was very convincing as someone on their way to the loo.

Selfie Highlights

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